Reels / Short-Form Videos
Adverdize Internship – Content Creator
Objective: To create content for Adverdize’s social media
Adverdize Internship – Content Creator
Objective: To create content for Adverdize’s social media
Personal Project – TikTok Content
Personal Project – TikTok Content
Brand: Mistine
Objective: Promote Mistine’s Liquid Blush through engaging video content
Created a short-form video to showcase the product. The content was part of a paid engagement with the brand to drive product awareness and interest on social media.
Key Metrics:
CCA: SIM-UOS Student Council
Role: Marketing Team Lead
Conceptualised, storyboarded, and edited Instagram Reels to promote our events and
increase student engagement.
Sample content:
https://www.instagram.com/reel/C7f7sY1Put6/?igsh=YmZjOGZmdGg2eGJ6
https://www.instagram.com/reel/DDcANkpzAFd/?igsh=MTYzOXgyaWc2OWJxOA==
School Assignment
As part of a creative brief, I developed a suite of promotional materials for Roux, an award-nominated singer-songwriter from Glasgow, to support the launch of their single “Strange Party Tricks” and upcoming album VITO-B. This included a full visual identity—logo design, static and motion adverts, and a storytelling feature piece. The designs reflected Roux’s vibrant “Technicolour Vintage” style and bold pop aesthetic, while staying true to their Glasgow roots and artistic identity without relying on gender or regional clichés.
